IMB Watson Health
Increasing sales and awareness through intuitive user experience, accessibility and unmistakable brand presentation.
Highlight 2-3 main features/aspects/deliverables that solved the problem or reached the goals for this project.
Describe a problem or the goals of the project with 2-3 short sentences.
The most complex information, made easy to undesrtand
The app is structured to have consistency of content across all three pillars so salespeople could easily navigate through complex content. Throughout the app, scrolling vertically provides new categorical content while scrolling horizontally digs deeper into a category. Users have the ability to immediately email sales materials and collect contact information.
Unmistakable brand presentation
The Watson brand living through impactful and human stories.
Highlight 2-3 ways in which the project and our contribution have made a positive impact for this client and their community. Feature a testimonial or quotes if available and show images of product in organic environment.
We are there every step of the way
Provide a detailed list of services provided by our team. Brand Management, User Experience Strategy and Design, User Interface Strategy and Design, Design and Production, Art Direction etc.