The Challenge

CG Creative provides an incredible offering of talent in event production and creative services. However, with their recent growth and success their website wasn’t an accurate reflection of their capabilities.

Our Solution

To effectively bring CG Creative excellence to the digital stage we had to define and align CG business objectives and user needs in a strategic breakdown. Once we uncovered key motivators and key selling points we were able to craft a user experience that drove potential clients to reach out quickly. An eye-catching, high contrast look and feel showcased their beautiful work with maximum impact.

Your website is your most powerful sales tool.

Your website is the quickest, easiest way to get your company information in front of prospective clients.

To make sure CG Creative wowed their audiences, we designed a mobile-first website that speaks to their strengths. We highlighted the CG brand purpose, thier best case studies, and high profile clients. We paced out content as the user scrolls so important information has the proper hierarchy.

Mystery leads to intrigue and engagement.

To help invite the audience in to the website, we created a subtle user-provoked effect. When the user scrolls over the CG logo it becomes back-lit and more visible. This mysterious interaction creates curiosity and entices the user to dig deeper into the site. Upon scroll, a typographic parallax happens and the user is awed with a shining case study.

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